JOB VACANCY KARYAWAN TOKO GAJI MENARIK

 Brands including Volkswagen Group, General Motors and United Airlines have said they will pause advertising on Twitter as they evaluate Musk’s ownership of the platform.

Musk elevated some managers at Twitter. He tapped Esther Crawford, a product manager, to revamp a subscription service called Twitter Blue. Musk wanted a new version of the service, which would cost $8 a month and include premium features and the verification check mark that was previously assigned for free to the accounts of celebrities, journalists and politicians to convey their authenticity.

He laid down a deadline: The team must finish Twitter Blue’s changes by Nov. 7 or its members would be fired.

Last week, Crawford shared a photo of herself sleeping at Twitter’s San Francisco offices in a sleeping bag and an eye mask, with the hashtag #SleepWhereYouWork.

Her message rubbed some colleagues the wrong way. They wondered in private chats why they should commit long working hours to a man who could fire them, according to five people and messages seen by the Times. On Twitter, Crawford responded to what she called “hecklers” by saying she had received supportive messages from other entrepreneurs and “builders of all types.”

The ax falls

The scope of layoffs was a moving target. Twitter managers were initially told to cut 25% of the workforce, three people said. But Tesla engineers who reviewed Twitter’s code proposed deeper cuts to the engineering teams. Executives overseeing other parts of Twitter were told to expand their layoff lists.

Twitter executives also suggested assessing the lists for diversity and inclusion issues so the cuts would not hit people of color disproportionately and to avoid legal trouble. Musk’s team brushed aside the suggestion, two people said.

On Nov. 2, employees stumbled upon an open channel in the internal Slack messaging system where human resources and legal teams were discussing the layoffs. In a meLate on Nov. 3, an email landed in employees’ inboxes. “In an effort to place Twitter on a healthy path, we will go through the difficult process of reducing our global workforce,” the email, signed “Twitter,” said.ssage seen by the Times, one employee said 3,738 workers could be laid off, or about half the workforce. The message was widely shared internally.

That evening, Musk met with some advisers to settle on the reduction, according to a calendar invitation seen by the Times. They were joined by employees from Twitter’s human resources and staff from his other companies.

Anticipating the cuts, employees began bidding farewell to their colleagues, trading phone numbers and connecting on LinkedIn. They also pulled together documents and internal resources to help workers who survived the layoffs.

One engineering manager was approached by Musk’s advisers — or “goons,” as Twitter employees called them — with a list of hundreds of people he had to let go. He vomited into a trash can near his feet.